Article: The Buzz About CEM

Our emphases in bold.  Our comments in (italics). Link to original article below. http://www.lightreading.com/document.asp?doc_id=188410 Caroline Chappell On a single day at the end of 2009, Anthony Behan, global analytics solutions executive within the Global Communications Industry group at IBM Corp. (NYSE: IBM), took separate calls from the COO of one of the world’s largest multinational [...]