OPT Take: While written from a primarily sales orientation, the thinking is consistent with our messages to senior executives and marketing teams. Our emphasis in bold. Original Article: http://www.bnet.com/blog/salesmachine/how-not-to-sell-a-commodity-product/13017 How Not to Sell a Commodity Product By Geoffrey James | November 16, 2010 I’m having an amusing time today negotiating a price for a new car. I’ve [...]
Article: Held Hostage by Service Calls
Link to original article Published on InfoWorld (http://www.infoworld.com) Held hostage by service calls By Christina Wood Created 2010-11-12 03:00AM The last time I needed an at-home service call, I thought, “Does this company think we’re living in the 1950s? Who can be at home from 8 a.m. to 1 p.m. on a Tuesday just because they bought [...]
Study: Customers Will Pay Organization More For A Great Customer Experience
We’ve been saying this for some time to our prospects and clients — here’s some more research to support that position. –sk Link to original article Customers Will Pay Organization More For A Great Customer Experience Bozeman, Mont., 10/13/2010 According to the fifth annual Customer Experience Report, a Harris Interactive study sponsored by RightNow Technologies (NASDAQ: RNOW), [...]
OPT Job Posting: Cost Analyst
See the position listed at http://www.onprocess.com/About-Us-Careers.asp#CostAnalyst



