Article: Why TV Antennas Are Sexy Again

OPT Take: Our emphasis in BOLD ITALICS –sk ——— Tech One on One With Richard Schneider Why TV Antennas Are Sexy Again By Harry A. Jessell TVNewsCheck, December 9, 2010 11:13 AM EST Richard Schneider is no broadcaster, but he may be the most ardent champion of over-the-air TV in the country. And it shouldn’t [...]

Article: How Not to Sell A Commodity Product

OPT Take: While written from a primarily sales orientation, the thinking is consistent with our messages to senior executives and marketing teams. Our emphasis in bold. Original Article: http://www.bnet.com/blog/salesmachine/how-not-to-sell-a-commodity-product/13017 How Not to Sell a Commodity Product By Geoffrey James | November 16, 2010 I’m having an amusing time today negotiating a price for a new car.  I’ve [...]

Article: Held Hostage by Service Calls

Link to original article Published on InfoWorld (http://www.infoworld.com) Held hostage by service calls By Christina Wood Created 2010-11-12 03:00AM The last time I needed an at-home service call, I thought, “Does this company think we’re living in the 1950s? Who can be at home from 8 a.m. to 1 p.m. on a Tuesday just because they bought [...]

Study: Customers Will Pay Organization More For A Great Customer Experience

We’ve been saying this for some time to our prospects and clients — here’s some more research to support that position.  –sk Link to original article Customers Will Pay Organization More For A Great Customer Experience Bozeman, Mont., 10/13/2010 According to the fifth annual Customer Experience Report, a Harris Interactive study sponsored by RightNow Technologies (NASDAQ: RNOW), [...]

Cisco Introduces Customer Collaboration Software to Help Businesses Track and Respond to Social Media Interactions

Cisco Introduces Customer Collaboration Software to Help Businesses Track and Respond to Social Media Interactions.    

OPT Job Posting: Cost Analyst

See the position listed at http://www.onprocess.com/About-Us-Careers.asp#CostAnalyst

What Gets Measured…Lessons from Reverse Logistics

How do you measure success in reverse logistics / product returns? For example, the advanced exchange of computers and PCs under warranty. Returns of cable boxes. Returns of PDAs. Returns of medical devices. Returns that account for 1/2% to 5% of sales, or more for some product lines. Consider the following scenario: Sales for a [...]

Article: There's a Cable Set-Top Revolution Goin' On

Link to Original story in Light Reading: Cable There’s a Cable Set-Top Revolution Goin’ On OCTOBER 19, 2010 The traditional notion of the cable set-top box (STB) is being radically redefined. The STB, the primary cable component inside millions of US homes, is morphing, expanding, and extending with new features and functionality. STBs are shrinking [...]

Article: Logistics Outsourcing Picks Up Steam

Link to original article: http://www.edn.com/article/510910-Logistics_outsourcing_picks_up_steam.php Logistics outsourcing picks up steam OEMs and ODMs in the electronics industry are increasingly offloading their logistics. That includes everything from shipping and warehousing to assembly and programming. By Rob Spiegel, Contributing editor — EDN, October 11, 2010 Outsourced logistics services have grown at a fast clip in the past [...]

OPT Job Posting: Lean Six Sigma Project Coordinator

The Lean Six Sigma Project Coordinator will support OnProcess’s efforts to implement Lean Six Sigma projects within the company. He/She will assist the Lean Six Sigma Steering Committee in the selection, planning and implementation of all Lean Six Sigma projects. The Project Coordinator will use project management methodology to track adherence to project objectives and [...]