Article: Keeping Consumer Electronics Simple

From http://newsroom.cisco.com/dlls/2011/ts_010311b.html Keeping Consumer Electronics Simple January 3, 2011 By John Dodge First, there was Web 2.0. Now, there’s Consumer Electronics 2.0 (CE 2.0). As you can imagine, CE 2.0 aims to take consumer electronics to the next level in simplicity and functionality. More specifically, CE 2.0 strives to make devices “radically simpler to use, seamlessly interoperable, highly-connected [...]

Remorse Returns Repost

We recently realized that, in our haste to multi-task, we posted a presentation about Remorse Returns without a valid link. That has since been corrected, and here’s the original post – albeit too late to be in context for the August “tax-free weekend” in Massachusetts. Nonetheless, for Retailers, Wireless providers, Broadband providers, or any business [...]

Complex Devices: Greater Opportunity, Greater Risk

Summary: Complex devices such as “smart phones” and digital Pay TV services have steeper learning curves, leading to user frustration and higher-than-expected return rates. Costs of handling these returns, as well as training users, are high and getting higher. Opportunity costs of these returns are high as well, as anticipated revenues plummet and unanticipated costs [...]